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In the face of ‘traditional handmade’ and ‘modern machinery’ of the two ways of making incense, enterprises and incense workshops how to weigh the trade-offs?

As a traditional product with a long history, incense has long been made by hand. However, with the market’s increasing demand for production and standardisation, automated incense-making equipment has gradually become a key choice for the industry’s transformation.

In this paper, we will analyse the process comparison, cost structure, product market positioning, and other aspects.

The main difference between handmade incense and machine-made incense

Handmade Incense

Labor-based, low efficiency

Quality fluctuates due to manual techniques

Requires many skilled workers, long training

Small workshops, handcrafted, premium incense

Machine-Made Incense

Automated production, high daily output

Uniform molds, consistent product size

Only 1-2 operators needed, lower labor cost

Commercial production, export orders

Market orientation determines the direction of choice

Different market needs determine the suitability of incense-making methods.

Handmade incense fits:

  • Creative, high-end aroma brands, ‘craftsmanship’, and ‘oriental culture’.
  • Artistic incense, small batch customised incense, inheritor of ancient incense crafts.
  • The brand emphasises the positioning of ‘non-industrialisation’ and ‘natural handmade’.

Machine-made incense fits:

  • Popular daily-use incense (mosquito repellent incense, religious incense, Buddhist worship incense)
  • Export-type orders, large quantities, stable delivery time.

Why are more and more companies choosing machine-made incense?

Standardisation for branding: product uniformity helps branding and marketing

Rising global labour costs: especially in Southeast Asia, Africa, and other regions, which are also facing difficulties in employment.

Mechanical automation can be upgraded: packaging, drying, conveying, and other modules can be added to achieve an integrated assembly line.

Environmental protection and recipe control: the mechanical incense-making process is more conducive to the precise control of raw material ratios and recipe standardisation.

The key to the trade-off is positioning

Handmade incense and machine-made incense have their value, not mechanisation is the only direction. Rather, it is necessary to combine the target market, brand positioning, and business model to choose.

If you wish to build a large-scale, high-efficiency, and low-loss incense factory, mechanised incense making is an inevitable trend. We provide a full range of equipment for incense making machine production line. Welcome to contact us for a customised production line solution and quotation!